GREENFIELD, MA (FRANKLIN COUNTY NOW) — The City of Greenfield is launching a storefront improvement program where applicants may apply for grant funding to enhance storefronts with aesthetic visual projects such as signage and awnings. Funding for the program is coming from the federal Community Development Block Grant Program and administered by the Greenfield Community and Economic Development Department.

From the City of Greenfield:

City of Greenfield Invites Applications to Storefront Improvement Program

GREENFIELD, MA – The City of Greenfield is seeking applicants for the Storefront Improvement Program. This initiative provides resources for storefront upgrades to elevate downtown Greenfield’s aesthetic appeal and economic vitality, ultimately enhancing the area as a welcoming place to visit, shop, and work.

The program is funded through the federal Community Development Block Grant Program and administered by the Greenfield Community and Economic Development Department. Businesses located in the Central Commercial Zone can apply for up to $10,000. While funding is prioritized for signage and awnings, other visual storefront improvements may be eligible.

“We are putting federal funds to work in our effort to improve downtown vitality and support small, local businesses,” said Mayor Virginia “Ginny” Desorgher. “The Storefront Improvement Program is a great opportunity for local businesses and organizations to improve their curb appeal while contributing to the overall health of our downtown.”

Applications are being accepted on a rolling basis starting February 17, 2026. Improvements must be completed by June 1, 2026. Businesses can fill out an application and learn more about the program on the City website.

Community and Economic Development Department staff will review applications for completeness and eligibility as they are received. Grantees will be selected based on the proposed improvements’ likelihood of completion and potential visible impact on the downtown streetscape. The City expects to make five to seven awards depending on project costs.